The Thurston EDC website is a portal to the services and events directed by the EDC, and is vital in communicating and promoting a sustainable economy throughout the county.
GCI was asked to develop a website that would support the livelihood and values of Thurston County residents. Our focus was to produce a clear, consistent and easy to use site that was true to the existing brand and was easy for the EDC to maintain internally. The brief called for a calendar of events, plus clear and separate sections for all the areas in which the EDC work.
The site is organized to have a page depth of no more than three clicks, and the menu is built to be always visible – even when scrolled. The reason for a user visit is identified on the homepage and they’re channeled to relevant content accordingly.